I must confess that I am jealous of Jeff Deck and Benjamin Herson. “Who are they?” you might ask. If you did, then you are not one of the dozen or so people who have sent me the link to all the coverage of their amazing book, “The Great Typo Hunt.”
I used to read their blog, but now the blog seems more focused on their amazing book tour. A book tour. For writing a book about noticing and fixing typos. SIGH.
Maybe someday “Eats, Shoots and Lays” will be a book. But until then, I must be satisfied with noting errors on a small scale.
Lucky me, there is no shortage of errors.
In today’s mail, there was a doozy:
AFLAC is a fairly big company, no? So they must have some senior folks in charge of their unsolicited mailings. Well, whoever these folks are, they need to revisit the rules for apostrophes.
I’ll go a little easier on the produce manager at Piggly Wiggly because the mistake is not quite as public. (It didn’t go through the U.S. mail on the cover of an envelope.)
Hmm … “Beefstake” tomatoes. Like really chunky, flavorful tomatoes grown on a piece of wood stuck in the ground? Or like “beefcake” — muscular, handsome tomatoes? Oh it’s a darn heterograph tripping up our friend in produce. “Beefsteak” is the word he/she needs.
Speaking of public, this is about as public as it gets:
Stay classy, North Carolina!
Observe and report 
Ha. That “SHCOOL” one is just ridiculous.
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